November 2009

Strategy of academic convenience

Academicians have a habit of mutating well established theories, changing a few words, mutating the shape of models and reintroducing the old wine in a self styled bottle. Google (verb.) ESCO – it means nothing to anyone on this planet (not an iota of connection with strategy) yet students who did not believe in the ESCO model were allegedly the lesser mortals in the world of strategy. No one really… Read More »Strategy of academic convenience